Wednesday, February 28, 2018

SearchCap: Google expands featured snippets, voice search ranking study & Rand Fishkin moves on

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google expands featured snippets, voice search ranking study & Rand Fishkin moves on appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


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BuzzFeed CEO Jonah Peretti Discusses Success on Social Media by @martinibuster

BuzzFeed CEO Jonah Peretti shares insights on finding success with social media and explains why other businesses dependent on Facebook may lose their footing.

The post BuzzFeed CEO Jonah Peretti Discusses Success on Social Media by @martinibuster appeared first on Search Engine Journal.



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Study: 11 voice search ranking factors analyzed

Some of the findings confirm and some upend conventional wisdom. The post Study: 11 voice search ranking factors analyzed appeared first on Search Engine Land.

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Unit economics: The foundation of a good SEM campaign

Contributor Kevin Lee outlines how SEM campaigns can benefit from applying smarter business unit economics and asking rational questions. The post Unit economics: The foundation of a good SEM campaign appeared first on Search Engine Land.

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Google Search Update: Featured Snippets for Multi-Intent Queries by @MattGSouthern

Google is updating search results with a new type of featured snippet designed for queries that have multiple interpretations.

The post Google Search Update: Featured Snippets for Multi-Intent Queries by @MattGSouthern appeared first on Search Engine Journal.



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Multifaceted featured snippets begin rolling out in Google search results

Google updates the search results features with an expanded featured snippet targeting broad, nuanced queries The post Multifaceted featured snippets begin rolling out in Google search results appeared first on Search Engine Land.

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7 Insights You Can Unlock From Every Relevant SERP by @boggles

Learn how to use the elements of industry-relevant SERPs to further grow your online marketing strategies.

The post 7 Insights You Can Unlock From Every Relevant SERP by @boggles appeared first on Search Engine Journal.



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Rand Fishkin leaves Moz, announces a new start-up

After 17 years of working at the company he co-founded, Fishkin is starting a new company around influencer and audience intelligence. The post Rand Fishkin leaves Moz, announces a new start-up appeared first on Search Engine Land.

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10 Tips on How to Compete When CPCs Are Super High by @christijolson

How can you stay competitive when CPCs are ridiculously high? These 10 tips will help you out.

The post 10 Tips on How to Compete When CPCs Are Super High by @christijolson appeared first on Search Engine Journal.



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AI in Content Marketing: 3 Frequently Asked Questions

Incorporating AI into the content marketing process is essential. Here's how you can start getting comfortable with AI.

The post AI in Content Marketing: 3 Frequently Asked Questions appeared first on Search Engine Journal.



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Why You Shouldn’t Panic About Unofficial Google Updates by @martinibuster

An exploration of ranking changes attributed to updates that are not officially recognized by Google.

The post Why You Shouldn’t Panic About Unofficial Google Updates by @martinibuster appeared first on Search Engine Journal.



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Tuesday, February 27, 2018

Google Mobile Speed Scorecard: Compare Your Speed Against Other Sites by @MattGSouthern

Google has introduced two new tools aimed at helping webmasters make their sites faster— the Speed Scorecard and Impact Calculator.

The post Google Mobile Speed Scorecard: Compare Your Speed Against Other Sites by @MattGSouthern appeared first on Search Engine Journal.



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SearchCap: Google right to be forgotten, Google Word Coach game & German ruling

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google right to be forgotten, Google Word Coach game & German ruling appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


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