In the latest instalment of Google’s Q&A videos, John Mueller answers a question about removing .html from URLs.
The post Google’s John Mueller Says Parameters in URLs Do Not Matter by @MattGSouthern appeared first on Search Engine Journal.
Facebook is shutting down Partner Categories, which allowed third-party data providers to offer their targeting capabilities to Facebook advertisers.
The post Facebook No Longer Allows Ad Targeting With Third-Party Data by @MattGSouthern appeared first on Search Engine Journal.
After being removed earlier this month, Instagram has brought back the ability to use GIF stickers in stories.
The post Instagram Brings Back GIFs in Stories by @MattGSouthern appeared first on Search Engine Journal.
Instagram is making it easier for businesses to create full ads that can be used in Stories.
The post Instagram Introduces Full Screen Support for Ads in Stories by @MattGSouthern appeared first on Search Engine Journal.
LinkedIn has finally jumped on the video ad bandwagon with video for sponsored content. LinkedIn is also giving businesses the opportunity to add video to company pages. Video for sponsored content are ads that can be placed in the LinkedIn news feed as a standalone post. These video ads have a persistent call to action button, giving businesses the opportunity to capture leads at any point throughout the video. Video for sponsored content can be targeted by traits like job title, seniority, company name, industry, skills, and more. Performance can be measured through insights and breakdowns of the types who’s […]
The post LinkedIn Introduces Video Ads and Video for Company Pages by @MattGSouthern appeared first on Search Engine Journal.
In celebration of April Fools Google has released a limited-time feature in Google Maps, available for the next week.
The post Google April Fools Joke: Find Waldo in Google Maps by @MattGSouthern appeared first on Search Engine Journal.
Google warned that Goo.gl users have one year to vacate. Offers options to help migrate away to new service.
The post Goo.gl Shutting Down – These are Your Options by @martinibuster appeared first on Search Engine Journal.
Google's John Mueller reaffirms that Google does not have a domain authority metric or signal in use at Google.
The post John Mueller Rebuts Idea that Google Uses Domain Authority Signal by @martinibuster appeared first on Search Engine Journal.
By understanding travel-specific micro-moments, and the intent behind them, you can tailor your content to satisfy user intent.
The post How Travel Companies Can Adopt Micro-Moments for Better Content by @TaylorDanRW appeared first on Search Engine Journal.
