Sunday, January 31, 2021

Google Updates Event Structured Data Requirements via @martinibuster

Google changed the requirements for the Event Structured Data. Publishers who charge for events need to update structured data

The post Google Updates Event Structured Data Requirements via @martinibuster appeared first on Search Engine Journal.



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WordPress 5.7 Features Updated Admin Colors via @martinibuster

WordPress.org announced progress toward an updated admin color palette for WP 5.7 that will be more accessible and easier to read.

The post WordPress 5.7 Features Updated Admin Colors via @martinibuster appeared first on Search Engine Journal.



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Google: All Core Web Vitals Must Be Met For Ranking Boost via @MattGSouthern

All three Core Web Vitals benchmarks must be met to qualify for the ranking signal boost rolling out this May, says Google’s John Mueller.

The post Google: All Core Web Vitals Must Be Met For Ranking Boost via @MattGSouthern appeared first on Search Engine Journal.



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Google: Duplicate Content is Not a Negative Ranking Factor via @MattGSouthern

Google’s John Mueller clarifies a misconception about duplicate content, saying it’s not a negative search ranking factor.

The post Google: Duplicate Content is Not a Negative Ranking Factor via @MattGSouthern appeared first on Search Engine Journal.



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Google: Embedded Videos Have Same SEO Value as Uploaded Content via @MattGSouthern

Google’s John Mueller says there’s no difference, when it comes to SEO, between embedded videos and videos natively uploaded to a website.

The post Google: Embedded Videos Have Same SEO Value as Uploaded Content via @MattGSouthern appeared first on Search Engine Journal.



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Saturday, January 30, 2021

Top Threats to WordPress Sites Identified in New Report via @MattGSouthern

WordPress sites are increasingly being infected with malware from pirated themes and plugins, as per a new report on WordPress security.

The post Top Threats to WordPress Sites Identified in New Report via @MattGSouthern appeared first on Search Engine Journal.



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Your Rankings Have Dropped – 10 Things to Do Now via @SEOBrock

Use this 10-step process to identify why your organic search rankings have dropped so you can resolve issues and get your SEO back on track.

The post Your Rankings Have Dropped – 10 Things to Do Now via @SEOBrock appeared first on Search Engine Journal.



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Friday, January 29, 2021

PPC award winners talk strategies for competitive times, industries, and marketplaces

The Search Engine Land SEM Awards winners discuss strategies for driving charity donations, CRO in competitive industries, and advertising with tight margins on Amazon.

Please visit Search Engine Land for the full article.


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Everything You Need to Know About Google’s Core Algorithm Updates

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Read More...

The post Everything You Need to Know About Google’s Core Algorithm Updates appeared first on Search Engine People Blog.



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Microsoft Advertising Introduces Filter Link Extensions & This Week’s Digital Marketing News [PODCAST]

The Marketing O’Clock team explores Microsoft Advertising’s newest extension, poke around in Pinterest’s new spin on stories, and so much more!

The post Microsoft Advertising Introduces Filter Link Extensions & This Week’s Digital Marketing News [PODCAST] appeared first on Search Engine Journal.



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Facebook testing brand safety topic exclusions for advertisers

“This is the first time the Feed environment would be managed though controls,” says Facebook spokesperson.

Please visit Search Engine Land for the full article.


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Social Media Messaging for Success on Every Platform via @brentcsutoras

There's no one-size-fits-all messaging for social media. Each platform demands a different tactic. Learn how to create messages for each platform effectively here.

The post Social Media Messaging for Success on Every Platform via @brentcsutoras appeared first on Search Engine Journal.



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Here’s What Happens When You Change Google Ads Attribution Models via @amyppc

Be 100% prepared for what changes when you choose a different attribution model in Google Ads, and how switching can affect optimizations and performance.

The post Here’s What Happens When You Change Google Ads Attribution Models via @amyppc appeared first on Search Engine Journal.



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WordPress Response to Rogue Plugin Updates via @martinibuster

WordPress issued a reminder to plugin publishers to not over-reach their authority and that violators will continue to be flagged

The post WordPress Response to Rogue Plugin Updates via @martinibuster appeared first on Search Engine Journal.



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Thursday, January 28, 2021

Google’s John Mueller on Cleaning Up Hacked Pages via @MattGSouthern

Google’s John Mueller shares SEO best practices to follow when cleaning up, and recovering from, site hacks.

The post Google’s John Mueller on Cleaning Up Hacked Pages via @MattGSouthern appeared first on Search Engine Journal.



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A Tribute to Hamlet Batista via @lilyraynyc

Hamlet Batista was taken from us all way too soon. In this tribute to her beloved friend, Lily Ray says goodbye.

The post A Tribute to Hamlet Batista via @lilyraynyc appeared first on Search Engine Journal.



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YouTube Introduces Clips For Live Streams via @MattGSouthern

YouTube is testing a new feature called Clips which allows users to make short, shareable videos out of creators’ live streams.

The post YouTube Introduces Clips For Live Streams via @MattGSouthern appeared first on Search Engine Journal.



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Google Ads: A Look Back at Major 2020 Changes & How to Win in 2021 [Podcast]

Google Ads Experts look back at the good, the bad, and the "significant" changes that happened in 2020 and how to succeed in 2021.

The post Google Ads: A Look Back at Major 2020 Changes & How to Win in 2021 [Podcast] appeared first on Search Engine Journal.



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Google Releases Data on Cookie Replacement Mechanism Called FloC via @SusanEDub

FLoC will rely on aggregated groups of site user data, instead of individual-level cookie data in Chrome.

The post Google Releases Data on Cookie Replacement Mechanism Called FloC via @SusanEDub appeared first on Search Engine Journal.



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DuckDuckGo App Updated With More Privacy Protections via @MattGSouthern

DuckDuckGo is updating its mobile apps and desktop extensions to meet the standards of a new effort called Global Privacy Control (GPC).

The post DuckDuckGo App Updated With More Privacy Protections via @MattGSouthern appeared first on Search Engine Journal.



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SEO community mourns Hamlet Batista, advocate for automation in SEO and beloved friend

RankSense’s Maura Loew shares what it was like to work with Hamlet as we reflect on his career and contributions to the community.

Please visit Search Engine Land for the full article.


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Google Maps Search Trends For January 2021 via @MattGSouthern

Google is sharing insights about trending searches on Google Maps, a rare set of search data which may assist local marketers.

The post Google Maps Search Trends For January 2021 via @MattGSouthern appeared first on Search Engine Journal.



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Clubhouse: Everything You Need to Know About Getting Started via @brie_e_anderson

Clubhouse is currently the fastest growing social media platform in the market. Learn what this platform is all about and what it has to offer.

The post Clubhouse: Everything You Need to Know About Getting Started via @brie_e_anderson appeared first on Search Engine Journal.



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Google Passages & Subtopic SEO with Cindy Krum [Podcast]

Loren Baker’s guest today on the SEJ Show is Cindy Krum, Founder of Mobile Moxie. Cindy and Loren will be discussing Passages, Sub Topics, Loss of clicks to Google stuff, and the Future of SEO!

The post Google Passages & Subtopic SEO with Cindy Krum [Podcast] appeared first on Search Engine Journal.



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Should You Publish Content on a Company Blog or Medium.com? via @martinibuster

There are benefits and drawbacks from publishing content on either Medium or exclusively on a company blog. This is how to choose.

The post Should You Publish Content on a Company Blog or Medium.com? via @martinibuster appeared first on Search Engine Journal.



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Learn Advanced SEO & PPC in New On-Demand Master Classes via @MrDannyGoodwin

Get on-demand access to SEJ's eSummit Advanced SEO & PPC Master Classes to broaden & deepen your knowledge and skills, whenever and wherever you want.

The post Learn Advanced SEO & PPC in New On-Demand Master Classes via @MrDannyGoodwin appeared first on Search Engine Journal.



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Wednesday, January 27, 2021

In Memoriam: Hamlet Batista Has Passed Away via @MrDannyGoodwin

The industry reacts to the sad news of the passing of Hamlet Batista, CEO of RankSense and a Search Engine Journal contributor.

The post In Memoriam: Hamlet Batista Has Passed Away via @MrDannyGoodwin appeared first on Search Engine Journal.



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Google Search Console Sending Messages With Errors via @MattGSouthern

Google is advising site owners that a message was recently sent via Search Console may contain errors due to a known bug.

The post Google Search Console Sending Messages With Errors via @MattGSouthern appeared first on Search Engine Journal.



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YouTube CEO Susan Wojcicki On Growing the Creator Economy in 2021 via @gregjarboe

What does YouTube have in store for creators and viewers? Read about its priorities and plans for 2021 here.

The post YouTube CEO Susan Wojcicki On Growing the Creator Economy in 2021 via @gregjarboe appeared first on Search Engine Journal.



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How to Get Your Website Listed in Google News via @LWilson1980

Want to know how to get your newsworthy website content into Google News? Learn the guidelines and get best practices and tips here.

The post How to Get Your Website Listed in Google News via @LWilson1980 appeared first on Search Engine Journal.



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