Google Tag Manager (GTM) is supposed to make life easier. It promises a world where marketers and developers can manage tracking codes effortlessly, without constantly tweaking website code. Yet, despite its convenience, many experts hate GTM. Why? We'll explore the reasons behind this frustration, break down the common pain points, and discuss whether GTM [...]
The post Why Many Experts Hate Google Tag Manager (But Should They?) appeared first on Search Engine People Blog.
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