What you need to know about Yelp’s latest update dubbed ‘Ghost’

Something major happened to Yelp’s recommendation software around late October and the update seems largely invisible.

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Shopping ads for the small budget: Here’s what to expect in 2019

This year may (finally) see the end of feeds, but we can also expect an increasing adoption of smart shopping campaigns and more advanced bidding strategies with Bing Ads for smaller budgets.

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2019 in search: Find your seamlessness

Companies should focus on working seamlessly across all channels, consolidating recurring tasks, leveraging data and instilling credibility in all aspects.

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‘Hey Alexa, how do I get my product visible in Amazon search in 2019?’

Implementing a hybrid approach to your Amazon marketing strategy for both paid and organic optimizations will ensure visibility across results pages.

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A Guide to Local SEO for Large Enterprises by @adamdardine

Here are five basic and competitive edge practices that will help large enterprises in local SEO.

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Google Shopping is largest growth opportunity for most online retailers in 2019

Brands need to invest resources into feed management and utilize format variations to ensure they appear in as many relevant queries as possible.

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Bing Ads offers agencies chance at prizes for accreditation, new accounts, more

The sweepstakes offers incentive for agencies to increase their participation with Bing Ads.

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